I think it really depends on what you are looking for. A hatchback was what I was looking at when I was purchasing my car. My Versa's sticker price was $19900, and with my Nissan friends and family discount, the price was $17900. I don't feel bad at all paying $17900 for a great car.I have to agree with chitownpete. I love love my Versa but don't see myself paying $20K for one. I'd rather have a base Altima or used SL Altima for a little more.